Groove union
One of 2025’s highlights was creating a brand new side biz that is quickly becoming so much more!
Anyone who knows me well, knows that my chaotic creative brain and I not only love music but I love to throw (and start) a great a big ol’ party. I love to make sure every element of an experience is thought of, that everyone feels welcome and smiling ear to ear.
So, when my pal and fellow creative / dance floor lover Sara Borowiak came to me with some ideas on how we could start creating our own experiences that sounded just like the ones I’d also been dreaming up, I was in!
We now get to transform spaces and build events and parties that spark energy, new BEFs and plenty of scream-singing blended with many booty shakes and a good freaking time! We’re all about the whole kit and caboodle. Costumes, production, performers and experiences where all those little one percenters are thought about so everyone can have a cracking time.
Wanna feel like Beyonce? Dress up? Sing your little heart out? Immerse yourself in that iconic nostalgic Boy Band you used to love?
We gotchu.
These kinds of 'alive' moments are like a form of therapy. They lift your week, light up your month, and let you switch off from the real world for a little bit and enjoy the silly shenanigans.
And now, the heart of Groove Union is all about the belief that everyone has the ability enjoy themselves, do something different, let go of some of their barriers and really LEAN IN to the more colourful side to life.
After such massive success with our family friendly K-Pop Party in Melbourne in late 2025, we’ve now taken this experience to Moomba, private parties and on the road.
BUT, we don’t just want the kids to have all the fun! Keep in touch as we’re also about to launch a bunch of events for over 18s where it’s all about nostalgia, freedom and pure freaking joy baby!
If you don’t see any current events, pop your email in below and we’ll email you as soon as we have something live. Go on!
We have something VERY exciting coming soon - so keep your eyes peeled for announcements!
If you’re kinda thinking about something more private, we can help with that too.
Let’s create some magic shall we!
Lucy x
Email us at groove.union.experience@gmail.com if you want to find out how we can make your party or festival one of those ones for the memory banks!
